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The Huify Blog

Stuff we care so much about that you probably should too.

Will Tidey March 26TH 2015

Why Buyer Personas Are Vital to Inbound Marketing Success

A buyer persona is described by our friends at Hubspot as a, "semi-fictional representation of your ideal customer based on market research and real...

Kassie Infante May 2ND 2014

5 Reasons to Write for your Buyers over Google Bots

How do we get the right people to come to our website? We focus on our buyer personas of course. Buyer personas are semi-fictional characters that...

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