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A brand new infographic from Wyzowl says that only 10% of people remember what they hear. Reading doesn't help the cause much, with only 20% of people remembering what they read. In fact, I'm guessing that most of you skip right over this part and go right to the infographic. Tell me in the comments below if you actually read this by saying, "Yup, I read this."
Considering the amount of content the average internet user is inundated with daily, retention of information can be a chore for most people. As we digest thousands of written words online on a daily basis it can be hard for us to remember important quotes and key information of value amidst the filler. However, despite it being difficult to retain information obtained from reading text, 80% of people remember what they do and see. Visuals are processed 60,000X faster than text [Click to Tweet] and that 93% of communication we perceive is nonverbal [Click to Tweet].
To learn more about the power of visual communication and how it became such an integral part of your content marketing strategy, check out the infographic below.
What stands out the most about this information? Talk to me below.
If you are interested in reading more about inbound marketing check out another one of our blog posts, "An Inbound Marketing Success Story You'll Never Believe."
Curious about how to apply visual content to your marketing efforts? Download our "Knight's Guide to Inbound Marketing" handbook by clicking here or below.
